The ONESOUL sneaker storytelling project, ONESOUL_MANY PERSONALITIES, shows today two interpretations of two Olympic snowboarders, as well as housband and wife: Alena Zavarzina and Vic Wild. Both interpret the grey felt ONESOUL unisex sneaker with strongly streetstyle and sportswear inspired outfits, due to their background as professional athletes.

Alena won the bronze medal to the latest Winter Olymipcs in Sochi; she even won twice the Giant Slalom title this year. She wears the ONESOUL shoes with a burgundy red bomber jacket, skinny jeans and a super feminine vintage looking bag. Vic, who’s Russian by adoption after his marriage with Alena, is the first snowboarder in history to have won two gold medal during the same Winter Olympics; in 2014 indeed he won the Slalom and Giant Slalom in Sochi, beating his motherland, the USA. In the shoot he wears the same version of ONESOUL as his wife with cargo pants, jumper and parka.

Two similar styles then, those of the two of the most acclaimed snowboarder worldwide, who interpret one single design of ONESOUL in either boyish and feminine key. Guardiani’s new icon is indeed light and easy to wear: it combines the minimalistic design and bold combination colors and materials’ of a formal shoe with the 24/7 functionality of a sneaker.

We asked a couple of questions to Alena and Vic, here’s what they answered.

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1. How would you describe your personality in three words?

Alena: I am very superficial I hate everything official. A mix of Sophisticated and casual.

Vic: Relaxed/Focused/Obsessive

2. How would you describe your partner’s personality in three words?

A: interested, fanatic, kind. Believes he is special but still works for it.

V: Motivated Artist Fashion

3. Tell us a distinctive character of your couple.

A + V: first of all we are a team. we balance each other out and make each other stronger partners in life and labor. He keeps me grounded and I keep him on his toes.

4. You both have a busy life, what an accessory needs to have to follow you in your everyday life? What can make it become your 24/7 passepartout?

A: phone + headphones

V: We travel a ton so having a good backpack is key!

5. What's your job? What do you do for living?

A: professional athlete

V: professional athlete

 

http://store.albertoguardiani.com

ONESOUL_MANY PERSONALITIES continues, the storytelling project of ONESOUL, the unisex sneaker from Alberto Guardiani, where couples of lovers, friends, co-workers interpret this shoe according to their own personality and style.

This time, the personalities chosen are those of Daria Kunilovskaya and Vasya Akkerman. Two inseparable friends, both journalist and writers, with different styles and interests.

Daria is a fashion and social media specialist: she collaborates with the best blogs as film maker and stylist and she always attends Milan and Paris’ fashion weeks.

Vasya, on the other hand, studied film making in England and he’s now producer for cinema and TV industry and he also writes about films as a columnist. Thanks to his sharp and creative writing he’s became a quite popular figure among Moscow jet-set.

The sneakers they wear on the photoshoot are perfectly suitable to their busy days. The new Guardiani’s icon is indeed light and easy to wear: it combines the minimalistic design and bold combination colors and materials’ of a formal shoe with the 24/7 functionality of a sneaker.

We asked the to tell us something about them. Here’s what they said.

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1. How would you describe your personality in three words?

Daria: bright, dreamy and tender

Vasya: tender and cocky, dominant


2. How would you describe your partner’s personality in three words?

D: fun, caring, smart

V: sensitive, flirtatious, funny


3. Tell us a distinctive character of your couple.

D + V: joy and loyalty


4. You both have a busy life, what an accessory needs to have to follow you in your everyday life? What can make it become your 24/7 passepartout?

D: appropriateness for many occasions and being in current trends

V: we do. i guess lightweight. can be suitable not for a casual and a black tie at the same time


5. What's your job? What do you do for living?

D: film maker, stylist

V: a writer, columnist.

 

http://store.albertoguardiani.com

Introducing Julia Mayorova and Dmitry Shumov: one couple, two different personalities, for a single product: ONESOUL, the new sneaker from Guardiani.

Julia collaborates as a photographer with the most important fashion magazines, such as Esquire, Marie Claire, Cosmopolitan. She even made Shia La Boeuf portrait for GQ and John Galliano’s for Interview.

She’s very much into portraying people, while Dmitry is more a storyteller of places. His sensibility aims to catch the poetry of uninhabited landscapes, hyper realistic situations, events and architectures.

These two photographers interpret in their daily life, as models this time, our unisex sneaker ONESOUL, accordingly to their different personalities. The new Guardiani’s icon is indeed light and easy to wear: it combines the minimalistic design and bold combination of colors and materials of a formal shoe with the 24/7 functionality of a sneaker.

We asked them some questions. Here’s what they answered.

-

1. How would you describe your personality in three words?

Julia:  Clothes. Cool. Stuff.

Dmitry: Don't worry, be.

2. How would you describe your partner’s personality in three words?

J: Witty, caring, sexy as hell.

D: Smart, daring, fast.

3. Tell us a distinctive character of your couple.

J+D: Consonance.

4. You both have a busy life, what an accessory needs to have to follow you in your everyday life? What can make it become your 24/7 passepartout?

J: Comfort.

D: Awesome look.

5. What's your job? What do you do for living?

J: Photographer.

D: Photographer.

 

http://store.albertoguardiani.com

An overlook into a couple’s everyday life, that of Ceylan Atnic and Can Baydar, interpret the unisex ONESOUL sneaker according to their two difference personalities, as a super versatile accessory to their daily schedule.

Ceylan is Fashion director of the Turkish edition of Marie Claire and she also teaches to Istanbul’s IMA Fashion Institute. During her busy days among a shooting on set, a class and a meeting with the editors’ team, she needs accessories that combine style and functionality, like ONESOUL sneaker in mélange wool, a perfect example of athluxury, where retro design and active shapes coexist.

Can on the other hand is the heart of GECE, an alternative rock band with an international approach. ONESOUL sneaker gets a unique aesthetic on him, as an accessory that combine active appeal and rock attitude.

 

ONESOUL is indeed the new unisex sneaker from Guardiani that blends contemporary men and women’s tastes and needs: those of a footwear functional, light and easy to wear as a sneaker and the aesthetic of formal shoes, thanks to its sharp design and bold color and material combinations. ONESOUL is a sneaker able to fit the looks of kindred spirits, who are different in terms of style.

 

http://store.albertoguardiani.com

RE-STYLING YOUR SPACE

Milan Design Week. Alberto Guardiani in collaboration with Ossigeno presents OFFICINE OPUS.

| 13/04/2017

Milan Design Week 2017.

On the occasion of Milan Design Week, the time of the Year when the whole city of Milan celebrates Design through exhibitions, presentations and events, Alberto Guardiani's flagship store of Corso Venezia 6 hosted, from April 4th to 9th RE-STYLING YOUR SPACE: the presentation of Officine Opus by Ossigeno, a functional, yet highly creative product made out of natural materials, such as wood, terracotta and lime, blend by colours. An innovative and ecofriendly solution able to re-define surfaces. Design details, able to re-think the setting, with a soft, yet modern touch of a timeless allure, details able to re-project the style of a space, as much shoes can re-invent an entire look.


http://www.officineopus.it/it/

https://ossigeno.uno/

Cherie, the jewel slip-on from Guardiani, is a capsule collection preview for fall/winter 2015-16 "blended" in five vitaminic colours, available in monobrand stores, online store and selected shops.

Loved by all the celebs, our It-Shoe has also conquered the Pop Star Lily Allen.

 

It’s now online “Oliver & Oliver ", the new video project made in collaboration with TheThreeF.com

Alberto Guardiani & Wallpaper* present: "IN PARENTHESIS"

Milan Design Week  7/13 April 2014. Yesterday night for the Milan Design Week, we celebrated the new partnership with the famous  magazine of design Wallpaper*, presenting a sculpture of the British artist Robert Storey at our boutique.

 

| 10/04/2014

Milan Design Week  7/13 April 2014

Yesterday night for the Milan Design Week, we celebrated the new partnership with the famous  magazine of design Wallpaper*, presenting a sculpture of the British artist Robert Storey at our boutique.

 

After three years, three collections of shoes and a collection of travel accessories, the installation inspired by our logo "brace", with a contemporary and modern design, has attracted a lot of international guests of fashion and design field. Fashion met design with the sculptures of Storey that also embellished our windows, like a frame for the shoes, especially for the new super high and elegant "Lipstick Heel 115".

 

Among the guests, the beautiful Eleonora Carisi  whose sensuality represented our Lipstick Heel  in a sophisticated and intriguing video.

There were also some other bloggers like Filippo Cirulli and Filippo Fiora, fresh from a special project that will be launched soon: stay tuned!

An evening of fun to celebrate the style and creativity of Alberto Guardiani and Wallpaper* that have honoured art thanks to their common passion and inspiration for design! A cocktail party where several guests were enchanted by an easy chic, sparkling and funny atmosphere.

 

 

 

Ladies and gentlemen,

Here is the new Lipstick Heel 115.

 

New shape, new height and new allure.

Set out to discover the world, or just spend a relaxing weekend in the countryside, but don’t sacrifice tailored tradition or the design’s eye.

Where streetstyle is concerned, you can pretty much do anything you like.

Step into a fantasy world right from your urban front door in this season's newest Flutterby Shoe in black and white...

 

ALBERTO GUARDIANI & WALLPAPER* WITH SELFRIDGES INSTALLATION

Alberto Guardiani and Wallpaper*, the international design magazine, have joined forces to create a special installation at celebrated London department store Selfridges this summer.

| 04/07/2013

The installation will showcase the shoe collection created in collaboration between the two brands. To mark the 30th anniversary of the fashion brand’s menswear adventure in 2011, a range of loafers and lace-ups in suede and technical fabrics by Schoeller Textiles was produced in conjunction with former Wallpaper* fashion director SébastienClivaz (now at Christian Dior) and London bespoke tailors Thom Sweeney, while graphic designers Revenge is Sweet created a distinctive shoe box. The collection was followed a season later by more shoes in adventurous colour ways and a specially commissioned belt by Lausanne-based industrial designer Xavier Perrenoud. A travel capsule collection by German designer André Klauser followed in 2013. The installation, designed by Wallpaper* editor-at-large Leila Latchin, takes its inspiration from a series of films documenting the collaboration between Wallpaper*, Alberto Guardiani, Thom Sweeney and Revenge is Sweet. “I wanted the onlooker to see the craftsmanship, materials and tools used from the inception of the design up to the finished shoe, to appreciate the processes involved in creating a handmade product,” says Latchin. Split across two bays, one for the Wallpaper*collection and one for the must- have shoes of Alberto Guardiani’s FW collection, which is inspired by a romantic rock in an urban style with hybrid constructions and a formal imprint, the installation is connected visually through a theme of the negative and the positive, where two designs mirror each other in outline and positioning. As for the capsule collection we Alberto Guardiani realized realised with Wallpaper* magazine, the fil-rouge of our their creation is always a great balance between Italian craftsmanship and passion for detail and innovation, delivering contemporary and sophisticated products. “The capsule collection required a design that protected the pieces, to be admired rather than touched,” explains Latchin. “Here I drew inspiration from the display cases that have traditionally been used in museums whilst adding a tilt and twist to give a more contemporary, angular appearance. Alberto Guardiani's A/W collection in the second bay called for a more open presentation, offering to be held and admired, so it followed to reverse the design of the former, openly placing the shoes onto a series of solid cubes.” The installation will be in place at Selfridges from 22nd July to 1st September. Both footwear collections from Alberto Guardiani will be available to purchase at Selfridges.
Shop at store.albertoguardiani.com

ALBERTO GUARDIANI LAUNCHES A LUGGAGE RANGE WITH WALLPAPER*

Milan Design Week is the front runner for unparalleled creativity, where a brand’s identity is exquisitely package wrapped in the range of design pieces it proposes. In true style, Alberto Guardiani stepped up to the plate with a unique luggage range designed by André Klauser in collaboration with Wallpaper* Magazine, exemplifying what Design Week is all about while staying true to the Brand’s fashion identity.

| 16/04/2013

Launched in the Milan flagship store, the event hosted the capsule collection on a series of wooden pedestals and peg boards, the ideal backdrop for an expression of modern sartorial-ism. Of the range, André Klauser says: ‘The central piece of the collection is the travel bag. It is dimensioned to fit the essentials for a short trip and small enough to take on board a plane as hand luggage… A simple document sleeve, a tablet and a laptop cover, all referencing postal envelopes, add to the collection.’

The luggage range launch hosted a non-stop flux of national and international journalists, stylists, celebrities and trendsetters, all mingling to the backdrop of recent tunes while sipping bubbles and munching on chocolate truffles.
Info:press@albertoguardiani.it

 

Take a trip from New York City’s Garment District through to Chelsea and stop in at the Museum at the Fashion Institute of Technology, where the exhibition Shoe Obsession is taking place. For avid shoe lovers worldwide, whether men or women, this exhibition is not to be missed.

We’ve seen the likes of the Lipstick Heel in its classic black and red patent leather pump version and the d’orsay sandal in nude pink on Katy Perry, or black suede on Lana Del Rey, but as summer draws near and sexy, designer sandals take center stage, Jessica Alba goes “All Black,” wearing the patent version of the open toe sandal with a tonal black lipstick.

Lana Del Rey, new American starlet at the top of the charts is currently one of the hottest and most controversial names in US music. Sultry, sexy and stripped down, she was photographed by i-D Magazine in Alberto Guardiani’s Lipstick Heel.

CELEBRATING LONDON'S BIG YEAR IN 2012 WITH A LIMITED EDITION

The Summer Olympic Games, the Diamond Jubilee of Queen Elizabeth II and the reopening of the Tate Gallery are just three of the major events that will put London centre stage of the world map in 2012.

| 17/05/2012

The Summer Olympic Games, the Diamond Jubilee of Queen Elizabeth II and the reopening of the Tate Gallery are just three of the major events that will put London centre stage of the world map in 2012.

Alberto Guardiani has chosen to join in the celebrative moment by dedicating to Brit style and the UK capital city an original revisitation of one of its all-time hit products: the TOKI sneaker.

Toki London 2012 is the highlight of the SS 12 Guardiani Sport collection. It offers a fresh slant on the distinctive silhouette that has made the shoe a winner year after year. Other new features include the use of a soft white calf leather with suede inserts.
The mark of superior Italian craftsmanship comes in the Union Jack colours. Painted by hand with a pictorial flourish, they serve as the backdrop for a city skyline where famous landmarks like the London Eye and 30 St Mary Axe figure prominently.
Meanwhile, the five iconic rings that form the Olympic symbol make for fun multicolour grommets.
Quality materials, inventive details, unique working processes: that’s how Alberto Guardiani celebrates London, international capital of style in 2012.

Available in Alberto Guardiani boutiques and from May 28th in the Online Store.

To find an authorized reseller: showroom.milano@albertoguardiani.it; +39 02.796385

 

Katy Perry, young American singer at the top of the charts around the world, has chosen the Lipstick Heel, iconic shoe from Alberto Guardiani, yet again.

1. Name/ Age - LADY SAN PEDRO

ALBERTO GUARDIANI AND i-D UNVEIL THE NEW IT-SHOE AT THE CINDERTHRILLER FINALE DURING MILAN FASHION WEEK

The walk through Corso Como in Milan is a conundrum of confusion in this period. The skylight, enveloped by construction cranes and silhouettes of budding skyscrapers in preparation for the 2015 EXPO evoke a sense of modern, technological wonder. But as we approach 10 Corso Como by foot, the emotions of the evening begin to sing a very different tune.

| 01/03/2012

It’s always a curious sensation to come to 10 Corso Como with guests who have never been and see their initial reaction, but this time was special. The 3 guests, the finalists of the CINDERTHRILLER international design contest hosted by ALBERTO GUARDIANI & i-D MAGAZINE, had never visited the concept store considered one of the top trendsetters in the Western World. The ohs and ahs from the 3 finalists, Lady San Pedro, Alex Noble and Azadeh Zandi were audible as we walked through the vine-enveloped courtyard entrance.

The Cinderthriller Finale, a celebration of the new “IT-SHOE”, The Flutterby Shoe, designed by Lady San Pedro for the competition, was perfectly staged in the backdrop of 10 Corso Como’s picturesque location. Maxi-screens played the 5th Cinderthriller trailer video to set the mood while ipads on pedestals showing off around 800 contest designs were scattered throughout the courtyard and the store to view. Guests and journalists mingled under the wrought-iron canopy, awaiting the arrival of the finalists, while The Flutterby Shoe was displayed inside the concept store, turning gracefully on a vintage record player encased in a voluminous glass dome.

The dj set kicked off, by dj Marcelo Burlon while guests began to file in, but this didn’t stop journalists and fashion trendsetters from interviewing the finalists or the Cinderthriller judges headed by Terry Jones, creator of i-D and Rubina Guardiani, daughter of the brand’s founder.

The Flutterby Shoe, to be sold in 10 Corso Como in Milan and Colette in Paris for the FW12-13 collection is designed as a detailed butterfly wing heel on a sensual bright red pump.The winning design was created by Lady San Pedro, a 28-year-old designer from the Philippines who works in advertising and makes her home in Barcelona. It’s an iconic shoe that captures an unconventional sense of femininity reflecting San Pedro’s personal philosophy of life: “spontaneity, and being able to ‘wing it’, can only come from a woman of intelligence and experience”.

What are you looking for in the entries? New blood for us, old vampires

"CINDERTHRILLER PARTY" VIDEO AND PICTURES

In Milan, 24th September 2011, the hunt for the new It-Shoe began, promoted by Alberto Guardiani together with the international magazine i-D. The exclusive party, titled “Cinderthriller”, launched the contest dedicated to the world-wide search for the new iconic shoe capable of matching the success of the Lipstick Heel.

| 04/12/2011

In Milan, 24th September 2011, the hunt for the new It-Shoe began, promoted by Alberto Guardiani together with the international magazine i-D. The exclusive party, titled “Cinderthriller”, launched the contest dedicated to the world-wide search for the new iconic shoe capable of matching the success of the Lipstick Heel.

An evening enveloped in international glamour, was made one-of-a-kind by creative director Terry Jones and music by deejays Matthew Stone, Princess Julia and Dorian Gray. Nine hundred guests were present, including such fashion and entertainment names as Malika Ayane, Anna dello Russo, and Carla Sozzani with emerging designers Marco de Vincenzo, Andrea Incontri, Fleet Ilya and Andrea Pompilio.

During the party the first trailer of 5 videos was presented, created by world-famous photographers and filmmakers to tell the story of this compelling global style hunt. The unmistakably original atmosphere, the music and the video will have guaranteed inspiration for all present designers. We can only hold our breath in anticipation while waiting to see what sketches are proposed for the new It-Shoe.

THE STORY

THE COMPETITION

ALBERTO GUARDIANI WALLPAPER* LIMITED EDITION
WORLD PREMIERE, FLORENCE 14 TH JUNE

Announced last January to celebrate the 30th anniversary of the Alberto Guardiani men’s line, the Alberto Guardiani Wallpaper* Limited Edition has been presented in Florence last 14th of June, during the 80th edition of Pitti Immagine Uomo.

| 03/12/2011

Announced last January to celebrate the 30th anniversary of the Alberto Guardiani men’s line, the Alberto Guardiani Wallpaper* Limited Edition has been presented in Florence last 14th of June, during the 80th edition of Pitti Immagine Uomo.
The capsule collection has been the star attraction at an exclusive cocktail party, held on against the evocative backdrop of Palazzo Gianfigliazzi overlooking the Arno river.
During the event it’s been launched the fifth and last episode of the video reportage, created and produced by Wallpaper* – available at wallpaper.com and albertoguardiani.com – describing all the steps of this project.

Sartorial elegance and high-tech performance, tradition and innovation are the main features of an international capsule collection destined to leave its mark.

i-D and Alberto Guardiani are searching high and low for the next big shoe designer.

Milan, September 2011 – Alberto Guardiani - a leading name in Italian footwear - and i-D - the influential British fashion and culture magazine, are proud to announce the launch of the exciting and unique ‘Cinderthriller’ competition.

Il quinto video riassume l’intero percorso che ha portato alla nascita della capsule collection. A partire dall’incontro tra Alberto Guardiani e Sébastien Clivaz, Fashion Director della testata internazionale, sotto la cui direzione creativa si sono susseguiti i contributi dei vari protagonisti, ognuno documentato da una delle puntate del video reportage, on air nei mesi scorsi:

In the final instalment of the making of the Wallpaper*/Alberto Guardiani capsule collection, we turn to graphic design duo Revenge is Sweet to wrap things up.

After the first video, introduced during the last edition of Pitti, that tells the history of the brand and announces the collaboration plan, the second video, launched last month, contains the testimony of the pair, Thom Sweeney, and their participation in the planning of the “perfect shoe”.

A capsule collection composed of 4 man shoes styles and developed together with London magazine Wallpaper has been created to celebrate the 30-years’ anniversary of Alberto Guardiani main Line.

 

Alberto Guardiani’s LIPSTICK HEEL - a pump with a lipstickshaped heel – is both a shoe and an icon that draws inspiration from the great stars of the past and the present. It plays with the glamorous and provocative atmosphere of La Dolce Vita, symbolised by Anita Ekberg’s sensual ruby lips.


2011 is the year of the celebrations for the 30th anniversary of Alberto Guardiani men’s formal shoe collection.

30 years of excellence that will be celebrated with a special collaboration with Wallpaper*. Wallpaper* and Alberto Guardiani will co-produce a Limited edition Capsule Collection.

Katy Perry chooses the LIPSTICK HEEL

Courtesy of http://theglamsideoflife.wordpress.com/2010/08/30/katy-perry-indossa-le-lipstick-heel-di-alberto-guardiani/

| 21/09/2010

 

Ironical, sensual, feminine and fun the LIPSTICK HEEL – shoes icon of Alberto Guardiani’s AW 10 collection – seduce celebrities.